Online Advertising

Sat Website Advertisement Target Mechanism
Facebook Viagra N/A YouTube Doritos Demographic Pandora Progressive N/A My space Weight Watchers Demographic
Facebook 5 hr energy Behavioral

Sun Google VISA purchase based
Facebook Levitra N/A
Amazon Apple Laptops Contextual
Facebook 50% off wedding pictures Demographic
Pandora Cingular Purchased based

Mon Facebook Free Ugg Boots Demographics
Google Carbondale Restaurants Purchase based
You Tube AT&T N/A
Myspace Jimmy Johns Purchase Based
MSN Fatal Distractions (women texting and driving) Demographic



To answer the question as to why I was subjected to the advertisements that I was, I think a lot of it had to do with demographics, and a lot of the ads appealed to my interests. For instance, the restaurants were advertised be because I Google local places to eat, and the lap tops were advertised probably because I am a student, and I was looking for a new laptop recently. What I would like to know if why in the HECK I am getting Viagra ads when I look at nothing Viagra-related online...ever. A majority of the ads were dead on; I defiantly think online advertising beats traditional media anyway. It is kind of scary though... I was just thinking I needed to lose about five pounds, and BAM a Weight Watchers ad popped up. Cookies kind of scare me, cookies read my mind!